I remember my first post on my business Facebook page. I began to tell a story. I wasn’t thinking about the "right message", instead I thought about the real value of my offer.
With time, I established my own voice, my personal business image and a unique way to express myself on social media.
My story is still motivating today, and my voice lets me build my brand: what's special about my offer, what do I stand behind and why become a part of what my business promotes?
People don't really buy a brand, they buy the values a brand represents.
Your story is not only what you put on paper or show in photos and videos, it is also the message of what you promise and the reason you give the clients to choose your offer above the rest.
The power of social media platforms lies not only in publishing content or distributing information, but also in spreading your story while showing who the person behind the business or brand name really is. Through online presence you can communicate and share your experiences, dreams, aspirations, truth and yes, even your failures.
If you can make people feel, you can sell!
If you want to build a successful and stable business that enjoys strong customer loyalty, and if you're lucky, even a coveted brand, you must understand what drives your story. You should also learn which platform will best broadcast your message to help you retain your clients and harness new ones.
Let BEVOLVE show you how to get there.